General guidance

General guidance


The UNHCR Data Visualization Guidelines are practical and easy to follow, ensuring your charts and graphics are professional, clear and brand–compliant. Below you will find the elements of a successful chart, the UNHCR colour palette and colour ramps, and the full guidelines downloadable as a PDF.

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Data Visualization Guidelines

Data-driven products help us communicate the relevance and impact of UNHCR’s work to the public. All charts and data visualizations created for UNHCR should follow the Data Visualization Guidelines that you can download below.

Chart elements

We recommend that all chart elements are placed and aligned as shown in the guidelines document. In the document, you can also find specifications – including fonts, font sizes and colours – for each element.

Chart element thumbnail

Colour palettes

An extended version of the UNHCR colour palette is available for data visualizations. Please note that the data visualization palette has been developed solely for use in data visualizations and infographics. For all other visual elements, please use the primary colour palette from the UNHCR's Brand Hub.

Main colours

Blue (primary colour)

CMYK: 99, 50, 0, 0
RGB: 0, 114, 188
HEX: #0072BC

Navy

CMYK: 99, 83, 36, 27
RGB: 24, 55, 95
HEX: #18375F

Green

CMYK: 90, 0, 52, 0
RGB: 0, 179, 152
HEX: #00B398

Grey

CMYK: 0, 0, 0, 60
RGB: 102, 102, 102
HEX: #666666

Red

CMYK: 0, 87, 52, 0
RGB: 239, 74, 96
HEX: #EF4A60

Yellow (accent colour)

CMYK: 3, 1, 100, 0
RGB: 250, 235, 0
HEX: #FAEB00

Colour ramps

Blue ramp CMYK RGB HEX
Blue 5 100, 74, 23, 7 4, 79, 133 #044F85
Blue 4 (Main blue) 99, 50, 0, 0 0, 114, 188 #0072BC
Blue 3 62, 30, 0, 0 88, 155, 229 #589BE5
Blue 2 39, 17, 0, 0 142, 190, 255 #8EBEFF
Blue 1 11, 4, 0, 0 220, 233, 255 #DCE9FF
Navy ramp CMYK RGB HEX
Navy 5 (Main navy) 99, 83, 36, 27 24, 55, 95 #18375F
Navy 4 76, 60, 27, 7 80, 100, 137 #506489
Navy 3 51, 36, 12, 0 131, 149, 185 #8395B9
Navy 2 26, 15, 0, 0 184, 201, 238 #B8C9EE
Navy 1 10, 5, 0, 0 224, 233, 254 #E0E9FE
Green ramp CMYK RGB HEX
Green 5 87, 30, 65, 13 2, 123, 104 #027B68
Green 4 (Main green) 90, 0, 52, 0 0, 179, 152 #00B398
Green 3 61, 0, 40, 0 73, 207, 180 #49CFB4
Green 2 48, 0, 30, 0 106, 232, 204 #6AE8CC
Green 1 16, 0, 9, 0 207, 255, 242 #CFFFF2
Grey ramp CMYK RGB HEX
Grey 5 0, 0, 0, 80 51, 51, 51 #333333
Grey 4 (Main grey) 0, 0, 0, 60 102, 102, 102 #666666
Grey 3 0, 0, 0, 40 153, 153, 153 #999999
Grey 2 0, 0, 0, 20 204, 204, 204 #CCCCCC
Grey 1 0, 0, 0, 10 230, 230, 230 #E6E6E6
Red ramp CMYK RGB HEX
Red 5 20, 100, 79, 11 180, 28, 55 #B41C37
Red 4 (Main red) 0, 87, 52, 0 239, 74, 96 #EF4A60
Red 3 0, 61, 27, 0 255, 132, 144 #FF8490
Red 2 0, 32, 12, 0 225, 188, 193 #FFBCC1
Red 1 0, 11, 4, 0 255, 231, 232 #FFE7E8
Yellow ramp CMYK RGB HEX
Yellow 5 29, 33, 100, 2 187, 157, 33 #BB9D21
Yellow 4 15, 13, 100, 0 225, 204, 13 #E1CC0D
Yellow 3 (Main yellow) 3, 1, 100, 0 250, 235, 0 #FAEB00
Yellow 2 2, 0, 60, 0 255, 244, 131 #FFF483
Yellow 1 1, 0, 25, 0 255, 249, 203 #FFF9CB
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Common resources

To help to follow the guidance and to ensure brand consistency, below is a list of useful resources containing icons, fonts, webinars and more.

  • UNHCR data visualization webinars: a series of webinars to help you find out what makes a good UNHCR brand compliant infographic.
  • UNHCR brand assets: a collection of all the UNHCR brand assets you may need for your day-to-day work.
  • UNHCR GIS templates and webinars: resources that include guidance, templates, symbology and webinars for professional and effective GIS mapping.
  • Humanitarian Icons: icons developed by UN OCHA as a shared resource for all UN organisations.
  • UNHCR R packages: a set of packages to ease the production of statistical evidence and data stories.
    • unhcrthemes: UNHCR branded theme for ggplot2 and data visualization colour palettes
    • unhcrdown: UNHCR templates for R Markdown
    • quarto-revealjs-unhcr: A Quarto extension to create UNHCR branded reveal.js presentations
    • quarto-html-unhcr: A Quarto extension to create UNHCR branded HTML document.
    • refugees: R package designed to facilitate access to the UNHCR Refugee Data Finder